Innovaic

Marketing Intelligence

Pipeline Pulse

66.

All leads captured to date — LinkedIn, Whitepaper downloads & Website popup.

Latest week

5 leads

WoW change

+400.0%

Source

All

Whitepaper Downloads

4
66.7%vs last period

Website Popup

17
66.7%vs last period

Case Study Page Views

846
0.0%vs last period

Case Study Event Count

2.2k
0.0%vs last period

AI Assessment

0
0.0%vs last period

Sessions

32.4k
24.6%vs last period

Social

Channel deep-dive

Followers

396

105.2%vs last period

Impressions

8.4k

11.2%vs last period

Engagement

4.7%

1.4%vs last period

Leads

45

22.6%vs last period

Growth

Audience

Last 6 months

LinkedIn Instagram YouTube

Google Analytics

Website performance

Sessions, users & website-form leads · Last 90 days

Mix

Channels

Share of sessions

Tradeshows (DSCOOP)
67%
LinkedIn
13%
Website Popup
13%
Whitepaper Downloads
5%
Contact Form
2%

Paid & Owned

Campaign performance

CampaignChannelCTRConv.SpendStatus
MIS White Paper EmailPrinting Connect46.75%4€2,400
Active
Website Popup — MIS WhitepaperWebsite0.15%17€0
Active
DSCOOP Edge RockiesTradeshow0.00%26€6,800
Paused
LinkedIn Lead GenLinkedIn4.70%45€1,200
Active
MIS Whitepaper Landing PageOrganic21.06%4€0
Active
Ditch Your MISOrganic22.08%0€0
Active

Odoo

Fresh leads

Captured via website form

DSCOOP Attendee #14

Qualified

Rocky Mountain Print Co. · MIS Demo

Score
88

Whitepaper Reader

Contacted

Midwest Graphics · MIS evaluation

Score
82

Popup Form Lead

New

Atlas Printing · MIS Whitepaper

Score
74

Popup Form Lead

New

Coastal Press · MIS Whitepaper

Score
71

LinkedIn Lead

Contacted

Apex Label · Pricing

Score
79

LinkedIn Lead

Qualified

Summit Packaging · Demo request

Score
84

LinkedIn Lead

New

Northstar Print · MIS evaluation

Score
76

Team

Hours worked

8 months · 117.35 hrs total

JuneJulyAugustSeptemeberOctoberNovemberDecemberJanuaryTotal
80.636.75000000117.35hrs